5 Key Trends in Mobile App Development in 2024

Mobile App

Want to know which mobile app development trends will give you a competitive edge this year?

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The mobile app development industry is snowballing and being driven by software technology advancements. Consequently, it is increasing customer demand and other influential factors. 

The latest trends will reshape how apps are developed and used in 2024, making mobile applications more integral to our daily lives. 

Did you know?

According to the research, revenue in the mobile app industry is projected to reach approximately $613 billion by 2027. The annual number of app downloads globally in 2024 is estimated to be 299 billion. The increasing importance of mobile apps in creating new business opportunities is quite evident. However, many apps fail due to their inability to adopt the latest development trends.

                                                                                  (Source: Statista Digital Market Outlook)

Let’s explore five top mobile app development trends for the year 2024. 

Top Mobile App Development Trends for 2024

Staying updated with the latest mobile app development trends is crucial for developers and businesses. They can grow only by aiming to create successful and competitive applications. These trends encompass the prevailing practices, technologies, and approaches shaping the industry. Developers’ keen attention to these trends, lets them have their apps meet user expectations regarding features, functionality, and user experience. 

Let’s explore the top mobile app development trends set to dominate in 2024 and drive the industry forward.

Artificial Intelligence (AI) and Machine Learning (ML)

Artificial Intelligence (AI) and Machine Learning (ML) have significantly influenced mobile app development since their integration in 2017, with applications like Siri and Alexa leading the way as virtual assistants. AI’s potential extends far beyond these examples. 

For instance, Apple’s Core ML 3 framework enables developers to embed AI into iOS apps, while Google has enhanced its Maps app using AI for a better user experience. 

The AI market is projected to reach $190 billion by 2025, growing at a CAGR of 37%. 

AI and ML technologies enable features such as chatbots, personalized ads, image recognition, face detection, text and image classification, and speech recognition. Undoubtedly, these have become the thing of the present tech era. In 2024, AI is expected to revolutionize app development further, enhancing app intelligence, efficiency, and user experience.

Cloud-Based Mobile Applications

Cloud-based mobile applications are a significant trend in 2024, addressing the challenge of limited device storage required by advanced technologies like AI, ML, and IoT. By leveraging remote servers, these apps provide necessary storage without burdening a device’s internal memory. Cloud-based apps offer secure functionality across multiple devices, enhanced computing power, improved storage and loading capacity, and streamlined operations. As a result, developers and providers are increasingly investing in cloud-driven apps. This trend harnesses the power and capabilities of cloud computing to deliver innovative and efficient mobile app experiences, making it a focal point for the future of mobile app development.

Cross-Platform Mobile Development

Cross-platform mobile development is a growing trend in 2024, driven by the dominance of Android and iOS, which hold market shares of 67.56% and 31.60%, respectively. Developing apps that run on both platforms is cost-effective, allowing businesses to reach a broader audience while reducing development time and costs. This approach ensures accessibility for all users. Testing on cloud-based platforms like LambdaTest, which offers over 3,000 real devices and OS combinations, helps ensure compatibility, responsiveness, and performance across different devices. By leveraging cross-platform development, businesses can engage more users and achieve better outcomes, optimizing the user experience and expanding their app’s reach.

Low Code 

The low code movement is a pivotal trend in the mobile app market for 2024. This approach empowers individuals with limited coding expertise to create mobile applications. It has become possible with the visual interfaces and pre-built components, significantly reducing development time. Platforms like DEWStudio allow non-technical users to build interactive applications and complete web apps. 

The global low-code platform market is projected to reach $65 billion by 2027, according to Statista. These platforms offer drag-and-drop functionality, pre-defined templates, and user-friendly tools. As a result, one enjoys faster app development cycles, cost reduction, and increased innovation. This trend democratizes app development, providing new opportunities for individuals and businesses to bring their app ideas to life.

Mobile Commerce

Mobile commerce continues to dominate in 2024, building on its success in previous years. Organizations of all sizes, from retailers to content creators, are developing mobile apps to boost revenue by facilitating the buying and selling of goods. This functionality has become a key feature in client pitches for app resellers. 

With eCommerce sales exceeding $5.7 trillion worldwide in 2024, mobile devices play a crucial role in this growth. The competitive online selling space makes having a mobile commerce app essential to stay competitive against giants like Amazon and Flipkart. As eCommerce sales continue to rise, developing mobile commerce apps will remain a major focus in the coming years.


The mobile app industry is continuously evolving. 2024 will introduce new trends and exciting updates to existing ones. 

It is critical for both businesses and developers to develop in the right direction to stay updated with these trends. Businesses must also stay competitive and enhance user experiences. Therefore, Integrating AI and AR, adopting cross-platform development, prioritizing security and privacy, exploring PWAs, and embracing declarative programming are all necessary for creating innovative and successful mobile applications.

TechRev LLC, a custom software development company, can help you stay ahead of these trends. By partnering with TechRev LLC, you can leverage their expertise to develop cutting-edge, user-centric mobile applications that thrive in the ever-evolving digital landscape.


Is hoping on low code app development Trend this year would be beneficial for my business?

Utilizing Low Code App Development Solution which is trending in 2024, allows you to cut your expenses and save time. There are a few popular platforms such as DEWStudio that will allow your development team to use the pre-built templates, drag and drop interface for quick addition of features in ongoing projects.

Therefore, if you are looking forward to staying ahead of competitors and delivering the product on time, making the decision to go with Low Code Development will prove to be right.

How are user experience (UX) and user interface (UI) trends evolving in 2024?

In 2024, user experience (UX) and user interface (UI) design are focusing on creating more intuitive, engaging, and accessible mobile apps:

  1. Minimalist and Simplified Design
  2. Dark Mode and Adaptive Themes
  3. Microinteractions and Animations
  4. Voice User Interfaces (VUI)
  5. Accessibility and Inclusivity
  6. Personalization

How is AI being used in mobile apps? 

AI is used in mobile apps for personalized user experiences, voice recognition, chatbots, predictive analytics, and automation. AI-driven features enhance functionality and improve user engagement by making apps smarter and more intuitive.

About TechRev Developments 

Recently, TechRev LL has developed a DocVoice solution utilizing the emerging advanced technology stack. It is a solution to monitor remote patients, benefiting them by reducing their hospitals visits but allowing them to connect with physicians, doctors or their primary care givers for their health and vitals.

You can check out the complete case study on our portfolio page.